online advertising

Online 101: What is SEO?

Online 101: What is SEO?

Many people out there understand that there is an area in the digital and online marketing realm known as SEO, but does anyone actually know what this means?

The answer to the above is...some people do, many don't and there are many different definitions on what SEO means depending on who you are talking to (client or agency). 

Briefing: The Most Important Marketing Tool.

Briefing: The Most Important Marketing Tool.

Quite often we are asked to grow a business or increase sales with the expectation that our marketing knowledge will magically create this phenomena. People often contact us to engage and ask that open ended question ...'what should we do?' ...it's simple, create a marketing brief and then lets have a meaningful conversation.